Nintendo
Game Boy
🕰️ CLASSIC
The handheld that made portable gaming mainstream — and the first console of any kind to cross 100 million units sold.
Game Boy was a genuine nationwide craze decades before "going viral" was a phrase — and it's still made and sold today. This is a genuine pre-internet product — a real, nationwide sales phenomenon decades before social media existed, spread by nothing but word of mouth, in-store demonstration, and traditional advertising. Many of these are still in production today, largely unchanged.
118.69M
combined Game Boy + Game Boy Color units sold worldwide
1989
year of first release
What to look for before buying
Reproductions and modern re-releases are common for products this old — check whether a specific listing is the current production version or a vintage/collectible original, since pricing differs enormously between the two.
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